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NLC Launches Monthly Newscasts and Web-Based Channel for Municipal Governments

Washington, DC (Vocus) July 11, 2007 -- The National League of Cities (NLC) is today launching www.nlctv.org, an innovative Internet-based TV channel about and for cities. NLC TV is also premiering its first monthly newscast, which will showcase the latest news about cities and the views of city officials on the pressing issues of the day. The new web channel will host live and taped webcasts, archived event footage and other video programming.

"We are living in a visual society. If we want to be at the cutting edge, we've got to use new technologies and NLC TV is exactly that," said Donald J. Borut, NLC's Executive Director. "What we're doing here is making it possible to provide information that is web-based, that is digital, and that can be used by local elected officials and their citizens, to be able to communicate what is happening in our cities."

The first monthly newscast will feature NLC's response to the recent FBI report showing growing violence in smaller cities, the latest news from the California Cities Gang Prevention Network, current efforts to address the problem of foreclosures, and recent court actions on telecom. It also includes information on NLC's upcoming Congress of Cities conference in New Orleans in November which is expected to draw more than 5,000 local elected officials and the industry and community leaders who work with them.

NLC TV will not only broadcast NLC events, but aims to be the "go-to" spot for elected officials seeking innovative programs and the latest video content on hot topics in their communities.

NLC TV video will also be available in digital broadcast quality for use by television news outlets and local cable channels.

"This is information about cities; it is information for cities; and it is a way of getting information out so it is relevant, targeted and timely. That's exactly what NLC TV is about," Borut said.

Recent events webcast by NLC TV and available for viewing now at www.nlctv.org include: "Safeguarding the American Dream," a symposium hosted by Wells Fargo on the effects of rising foreclosure rates that includes leaders of the housing industry and the Secretary of Housing and Urban Development; and the summit on Media Violence and its Impact on Children, hosted by NLC President and Indianapolis Mayor Bart Peterson.

NLC is partnering with TV Worldwide (www.tvworldwide.com) to produce NLC TV. TV Worldwide, the leading provider of online Internet video delivery solutions, creates, promotes and distributes streaming media content online. NLC and TV Worldwide piloted this project for the past 18 months through National City Network and will now fold that work into NLC TV to create a rich archive of video content on a variety of issues from housing and community development to homeland security and programs affecting youth and families.

The National League of Cities is the nation's oldest and largest organization devoted to strengthening and promoting cities as centers of opportunity, leadership and governance. NLC is a resource and advocate for 19,000 cities, towns and villages, representing more than 218 million Americans. To learn more about NLC, go to www.nlc.org.

For information, contact:

Sherry Conway Appel, 202-626-3003

Laura Sweeney, 202-626-3051

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